The intelligencerunning underneatheverything we build.

Minute's Data & AI infrastructure isn't a separate product. It's the layer that makes every product on the platform smarter — connecting content relevance, yield optimization and performance analytics into a single, continuously learning system.

Talk to our team

The foundation

Not a feature. A foundation.

Every publisher on our platform benefits from the data and AI capabilities built into the core stack — whether they're running our OVP, SSP or content library. The AI isn't something you configure. It works in the background from day one.

Capabilities

Five systems. Running continuously.

  • SmartMatch

    Contextual AI that reads every article, surfaces relevant video, informs ad targeting.

  • AI monetization optimization

    FPO and SPO running continuously.

  • Forecasting

    Real-time performance data and predictive analytics.

  • Robust Tracking

    Reporting via API or access.

  • Reporting & dashboards

    Granular real-time analytics across all products.

The compound effect

The platform compounds
because the data does.

The longer a publisher runs on the Minute platform, the more the AI learns about their inventory, their audience and their content.

See what the platform learns
from your inventory.

Talk to our team